In engaging with the social media, the online users should observe the key factors that are shaping global media developments by looking at the distinctive forces which are focused on the transition from industrial economy to a knowledge economy. All distinctive forces are being targeted to gratifying the consumers and achieving the organization’s business objectives.
Additionally, online users must be able to identify the concept of ideas and intangible assets as among the forces central to the production and distribution of messages today via social networking channels as it refers to the shift of knowledge into innovation via global media. The advancement of internet knowledge in preserving information over time, and the ability to disseminate information across a large audience as along the line, it increases knowledge across all aspects of both economic and social life. By engaging with the media forces, we are then able to grasp the knowledge of how media works and how it will affect our daily behavior within our society. We should not be alienated by the media forces but we should move together with it.
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ReplyDeletePSatit
ReplyDeleteThe thing in common between users and marketers shared is ‘to get’. It seems to me that there is nothing to be blamed on social media as it plays as the mediums in the way that marketers and consumers meet their need. But it is transformation channel of communication. I agreed that the production or the ‘to get’ from one another is also transformed from the industrial to the knowledge economy. Though, the communication between users and marketers is more likely effective than in the past. Both of them have gained a lot benefits, the third party also have gained as well. There seems not a problem if in this social media its member has known and realized the ‘fair’. We may say ‘social fair’. This is, in my opinion, only regulation or rule to maintain and contribute the benefit in the social media.